Fundamental of Computer and Basic of Operating Systems, Basic of MS Office: MS Word (Word Processing), TYPING
Fundamentals of Digital Marketing, Website Creation, On-Page SEO, Web Analytics & Monitoring, Social Media Marketing – I, Chat GPT & AI Tools
Communication Skill & Personality Development, News Writing and Reporting, Basic Knowledge of computer, Developing Effective Listening and Speaking Skills
Evolution of Customer Relationship, CRM Concepts, CRM and Marketing Strategy, CRM Planning and Implementation
1.Use data analysis tools in the pandas library. 2. Load, clean, transform, merge and reshape data. 3. Create informative visualisation and summarise data sets. 4. Analyse and manipulate time series data. 5. Solve real world data analysis problems.
1. Greeting and introducing. 2. Practising Short Dialogues. 3.Group Discussions, Seminars/Paper-Presentations. 4. Listening News/Conversations/Telephonic Conversation 5. VIVA AND PRACTICALS
Covers the entire project lifecycle (initiation, planning, execution, monitoring/controlling, closure) with topics like scope definition, stakeholder management, WBS, scheduling (Gantt, CPM, PERT), resource allocation, risk management, quality control, budgeting, and team leadership, often incorporating both traditional (waterfall) and modern (Agile/Scrum) methodologies, tools (like MS Project/Primavera), and organizational aspects.
Introduction to Marketing Research, Defining Research Problem, Qualitative Research, Projective Technique, Case Study, Scale Development, Questionnaire & Form Design, Causal Research, Experimental Design & Sampling. Factor Analysis, SEM & CFA, Cluster Analysis. Report Preparation, Multi Dimensional Scaling
Sales (The Closer) Focus: Immediate revenue, closing deals, hitting quotas. Activities: Direct customer interaction, presentations, addressing objections, closing transactions. Timeline: Short-term (monthly, quarterly). Goal: Fulfilling needs, capturing value. Business Development (The Builder) Focus: Long-term growth, market expansion, new opportunities, strategic alliances. Activities: Researching markets, networking, building strategic relationships, finding new niches. Timeline: Long-term (future growth). Goal: Creating value, expanding reach, generating future pipelines.
Finding, attracting, and hiring the right talent, Enhancing employee skills and knowledge through ongoing programs, Managing workplace culture, engagement, and conflict, Connects people management to overall strategic objectives, Develops and leverages human capital as a unique asset.
Innovation, risk-taking, identifying market needs, creating new ventures, Innovation, risk-taking, identifying market needs, creating new ventures. Visionary, proactive, comfortable with uncertainty, Efficient operations, resource management, leadership, achieving profitability, Planning, organizing, leading, controlling (POLC), marketing, financial management, quality control, competitive strategy, Strategic, efficient, focused on execution and growth.
the process of writing instructions (code) for computers to perform tasks, using specialized languages like Python, Java, or C++, to build software, apps, and systems, fundamentally involving logical problem-solving to translate human ideas into machine-readable commands that create digital functionality. It's about creating step-by-step commands that computers follow, enabling everything